CES (Consumer Electronics Show) is a global technology event that brings together manufacturers, developers, and industry leaders to showcase the latest innovations in consumer technology. The event features product launches, emerging tech across hardware and digital platforms, and a conference program where business leaders discuss the most important trends shaping the future of the industry.
Yahoo attended CES to connect directly with clients, showcase our media and advertising capabilities, and strengthen partnerships across the tech ecosystem. We hosted 350+ client meetings in our Aria suite, created memorable brand moments with a Public Enemy concert on Wednesday night, and engaged attendees through experiential giveaways like our custom doodle hoodies, bringing Yahoo’s brand and creativity to life in a meaningful, high-impact way.
CES
Brand: Yahoo
Year: 2026
Role: Creative Program Manager
End-to-end project management & oversight of marketing deliverables for this high-profile tech event in Las Vegas
Deliverables included: print environmentals, social, comms, motion graphics and video
350+ Strategic conversations during high-impact meetings and curated engagements with key industry leaders
15+ Speaking panels and press interviews throughout the week
1100+ Attendees to the Wednesday night concert with Public Enemy
Press coverage in both PR News and Event Marketer featuring our suite in their CES 2026 round-up stories
